With much care you have setup your website. You are happy that it is working well and the design is spot on.  But is that all to it?

Now comes in a top SEO agency like us and says that there is a need to improve the User Experience. Also, they talk how SEO can be improved by factoring in Chrome User Experience Reports! 

Are they correct? What is the basis of such a statement? 

Let us find:

What is Chrome User Experience Report?

As per definition, this should give you a way to find out how your website’s visitors experience, when using chrome. This is provided by Google and that too based out of the real-world data. 

The Metrics Used

Various Metrics that are used to measure are as follows:

• First Paint
• First Contentful Paint
• DOMContentLoaded
• Dimensions
• Data Format

What do these metrics mean?

In a short manner, this gives you an insight of the “loading performance”.

Below are examples of 3 Key Metrics that are used, as shown by Google, as examples

To understand the real metrics and to read in an in-depth manner click here.

Why Chrome User Experience Report?

This report helps you to understand how your website performs against the scores of websites in your industry segment. This basically gives you an idea of how good or bad you stand. 

To take advantage of this, in simple terms, faster the website, the better it is.

Using Chrome User Experience Report for SEO 

The more the time it takes to load your first web page of your website, the more the chances of people abandoning that session. This is a poor factor for Google as far as the ranking for a certain keyword is concerned. 

Such information, if gleaned out, helps with SEO.

The reason is, Google wants to show only those websites which quickly load to be shown in the first page of the search results. This, for Google, is important because it helps improve the User Experience in the Google Website.

Hence, the quicker the page loads, the lesser the drop-outs.

Hence, the CrUX reports gives an insight on the past performance against the current ones. This help us identify if, or not, there are issues. Fix them and see Google loving your webpage!

Do you not want to grab a position on the first page? Then keep the load time improvement as the top priority!

The post Improve SEO using Chrome User Experience Reports – CrUX first appeared on Macronimous Blog.

Who is Google Data Studio useful for?

If you are an SEO Expert or an SEO Agency, or a Digital Marketing Agency, be it Facebook Ads, Instagram Ads marketing, you would definitely get a chunk of useful information from this article to power up your business.

How does Google Data Studio help businesses?

You have done quite a lot of work for your clients. At end of the month or campaign, you want to share the fruits of your hard labour to your client. Writing paragraphs after paragraphs or even throwing in a table of data doesn’t quite help communicate or impress the client. What you need is Beautiful Reports. 

This is exactly where Google Data Studio kicks in and powers up your business.

Reports

If there is ONE take home point from Data studio, it is Reports. It is quite a proven fact that better the reports, the more impressed the clients are and the more they want to work with you. No client likes to pay you based on your words. They need to see the results, and yes, visualize it!

Checkout more templates

To achieve this, we have seen quite a few companies do it “their way”. Hire a designer and create reports and manually keep dumping the data week after week or month after month into those report templates. Though there is nothing wrong with this approach, the manual labour takes quite a few hours of effort, and, not to mention the error — January data gets repeated into February & March till the client figures out and compromises the trust he has with you.

Yes, by now you understand that Data studio is able to create beautiful reports. 

Now comes the real cool thing — Automation! 

Automation

As much as beautiful reports are key, we need a way to remove the redundancy from our work so that we can focus on the more key things in business.

Google Data studio helps us to do both – Reports & Automation.

We can connect the data sources directly into these report templates that we build and Viola!, the reports start to populate. Once setup, in a click of a button you can view and share these reports to the clients!

If you are worried that it is limited to Google products, Fret not! This is not limited to Google’s own products. We can connect to 150+ partner connectors, including Facebook, Bing, Amazon and the like. 

So just don’t wait. Quickly log into Google Data Studio and connect the data sources and start impressing your client with real data and real achievements!

Do you like a Free SEO report generated for your Website?

We at Macronimous can help you with our expert SEO team support.

Feel free to inquire us today for a no-obligation SEO Consulting. contact now

The post Google Data Studio for SEO Agencies first appeared on Macronimous Blog.